Friday, June 7, 2019
Academic Success Essay Example for Free
Academic Success EssayNo matter where you are in your life continuing your education deal be a challenge. Being able to juggle all your responsibilities offer be very hard, but it is one of the keys to success. Everyone strives to be successful in every aspect of their life. You must know what you want to accomplish and be able to create a guided plan to have the best results. Making authorized to stay organized and set your priorities in line, pull up stakes lead to ultimate success. The ways I plan to continue my academic success is by put educational goals, perfecting my writing passage, applying my learning style, and the importance of academic integrity.GoalsSetting goals is a very big clapperclaw to take in your life. It helps with the drive to continue top lessons and the ability to obtain a lasting career. My educational goal is to finish with high academic honors at the end of my courses. Staying on top of my homework will not only have me stress free but will keep me on top so I do not pickpocket behind. Falling behind on schoolwork can be devastating to my grades. Having a set career goal will keep you motivated and give you the drive to be successful. I plan to start off my career in an entry direct position and work my way up to a top paying position. Having a top paying job that I enjoy doing, will allow me to be able to provide or my family. (Stratton, R. K. (2005). penning ProcessThe writing process is a critical part of having success in your education and your career. Perfecting the writing process while continuing your education can be very challenging in many ways. The writing process is broken down into steps to help ensure success they are topics, subtopics, outline, thesis, crude draft, and final draft. By mastering these steps it ensures you will be successful. Many jobs now require e-mail and writtencommunication as a extremum source of communication. Being able to communicate effectively will help increase a customer s experience which in turn helps the stock become more successful. (Hansen, n.d.)Critical ThinkingCritical thought can be used in all aspects of a persons life. in that location are different steps and as well different ways in which you can apply critical thinking. Critical thinking focuses on deeper learning, helps with problem solving, and helps a person explore many issues, ideas, and events before having an opinion on a topic or issue. thither are many steps to the critical thinking process, remembering, understanding, applying, analyzing, evaluating, and creating ( Ellis, D., Toft, D. (2015). When applying these steps in the order it will help in the critical thinking process. A lot of people use critical thinking on a day to day basis without even considering they are actually using it. The first step of critical thinking is remembering, it is consisted of reading, listing, and defining.The second step of the process is understanding which is demonstrated, group, outline , and describing the events or issues. The next step is applying which can be accomplished by discussing, explaining, and is used to produce your desired results. Classifying, determining, and comparing and contrasting make up the fourth step which is analyzing. Once done analyzing a person can then begin evaluating. Evaluating helps rate truth, judge effectiveness and rank-issues of facts in order. The last step is creating, in this step you organize your thoughts, plan, also you can agree or disagree on a topic. ( Ellis, D., Toft, D. (2015).ResponsibilitiesYou use critical thinking on a daily basis in all aspects in your professional career. When thinking about being at work on time, being prepared for daily tasks, and executing them properly you are demonstrating how to use critical thinking in the work place. Critical thinking is also used for responsibilities to society which is called societal responsibility. There are many ways to positively impact your society want paying your bills on time. Keeping your yard clean, recycling, and keeping up with household projects also applies to societal responsibilities. Sending your kids to school to learn and get a great education would be a positive influence on society. It is very important to keep yourprofessional and societal responsibilities at a positive level to have the greatest impact.ResourcesThere are many great resources that are on hand(predicate) on the University database. The course syllabus is made available to help you stay on task and make sure your assignments are completed and turned in on a timely manner. Instructors classroom policies are shown to make certain every student knows the rules to follow set by the separate instructors. capital of Arizona Connect is provided so students can come together to provide feedback and tips to new and seasoned students.The libaray is a great source to use and find resources like articles and books to help with your research. The Center for Writing Excellence has a great tool, the plagiarism checker and the resource generator, which helps with small errors and saves you time. There are many benefits and challenges associated with using extraneous sources. You have to make sure the sources are creditable to ensure proper information is given. It helps with providing different points of view from various people. With internet so popular in todays time students have many ways to get great information at the tip of their fingers.Learning Style well-read your individual(prenominal) learning style can help you advance in everyday life. My personal learning style is Interpersonal, mode 3. I am an active learner, hold on activities is where I excel the most. Mode 3 learning is consisted of testing ideas, being able to practice what you learn, able to thrive with well-defined tasks, and problem solving. An social learning needs to be provide with constant feedback to demonstrate success. An individual with this learning style is of ten found in medical fields and IT positions. Knowing your learning style will help you advance in your educational learning.ConclusionHaving your educational and career goals in place with a determined outlet will help you advance in all aspects of your life. Perfecting the writing process will help you with resumes, papers, emails, and provide you the tools to be able to communicate effectively. Also devising sure you use all the resources given to you that are right at your fingertips. All of these combined will ensure you are able to achieve the highest level of success.ReferencesStratton, R. K. (2005). MOTIVATION Goals and Goal Setting University of Phoenix Custom Edition eBook. Reston, United Kingdom Taylor Francis Ltd.. Retrieved from ProQuest Central, GEN480 Interdisciplinary Capstone website. Hansen, K. (n.d.). Quintessential Careers. Retrieved from http//www.quintcareers.com/writing_skills_on_job.html Ellis, D., Toft, D. (2015). Becoming a Master Student. Retrieved fr om The University of Phoenix eBook Collection Database.
Thursday, June 6, 2019
Bed Wetting in School Children Essay Example for Free
Bed Wetting in School Children EssayBedwetting (also referred to as nocturnal enuresis) is the involuntary passing of urine during sleep after the age at which bladder control usually occurs. It can be an embarrassing, frustrating and distressing enigma that affects millions of children. It is more common than most pargonnts think. Many children are dry at night by the time they reach the age of 5 but others fool away longer to become dry. When children still wet the bed when they are 6 or older, parents usually start to become concerned that their child may view some kind of physical or emotional problem. Some decide not to stress about it and give it time others will seek medical examination advice, take their child to counselling or use alternative therapies.Once children go to Primary School and become aware that other kids of their age are dry at night they become embarrassed about it. Some children avoid going to sleepovers and school camps because of the fear of other kids discovering their problem. Teenagers are usually regular more distressed by the bedwetting and many worry the problem will never go away. It often has a significant impact on their self-esteem.I decided to choose Bowen Therapy for Bedwetting as the subject for my Research Project because I have always had a passion for working with children. As a return of two daughters and having dealt with toilet training issues I have experienced how upsetting and frustrating bedwetting can be for a child and their family.As Bowen Therapy is a grand holistic technique to promote physical and emotional balance, it is an ideal way to help children gain control of this problem.This research task explores the different causes and methods of treatment of nocturnal enuresis. It also outlines the anatomy of the urinary system and the nerves and muscles involved in micturition to gain a better understanding of how Bowen Therapy addresses this condition.I evaluated the effectiveness of Bowen Ther apy on nocturnal enuresis in combination with dietary modifications as recommended by Mr. Bowen. The therapeutic value of omega-3 fatty acids is also mentioned (which have been proven to be effective in treating nocturnal enuresis) and the benefits of Neuro-Developmental reflex integration exercises.
Wednesday, June 5, 2019
Diseases Affecting Different Parts of the Body
Diseases Affecting Different Parts of the BodyPnuemoniaPneumonia is an inflammation of the sensation or both lungs in the lower respiratory tract that involves lung parenchyma including alveoli and supportive structure. It is in any case called pneumonitis.Causes it can be caused by a wide variety of etiologic agents including bacteria virus, aspiration, fungi, mycobacterium mode of transmission, clinical manifestation vary depending on the etiologic agents.Pneumonia are classified according to causative organism. They areBacterial pneumonia The roughly vernacular cause of pneumonia in adults is a bacterium called Streptococcus pneumonia. This form of pneumonia is former(prenominal)s called pneumococcal pneumonia. other types of bacteria can cause pneumonia, including homophiles influenza, staphylococcal aureus, Mycoplasma pneumonia, Chlamydophila pneumonia.viral pneumonia Viruses can also cause pneumonia, influenza A most common with the patient of AIDS. Viruses are a common ca use of pneumonia in young children. dream pneumonia The object or substance inhaled causes irritation in the lungs or damages them. This is called aspiration pneumonia. Rarely, pneumonia can be caused by breathing in vomit, a exotic object, such as a peanut, a harmful substance, such as smoke or a chemical.Fungal pneumonia It more practically affects people whose resistive systems are weakened. Fungal pneumonia entangles histoplasmosis, coccidioidomycosis and blastomycosis.Sign and symptomsSudden onset of high fever.Shaking chills and sweating. spit uping, sneezing, nasal congestion.Shortness of breathRapid Shallow breathingHypotension muscle painConfusionHeadacheWeakness, malaisecyanosisNausea and vomitingDiarrhoeaSharp stabbing chest pains during coughing or deep breath.Cough producing unpleasant sputum, which may be green, rusty or blood stained.Diagnosis write up of the patient.Physical examination (auscultation) office x-raySputum test for cultureBronchoscope railway line cultureLiver function testC T scanTreatmentBacterial pneumonia treated by antibiotic (Penicillin, Ampicillin).Anti -Inflammatory drugs (ibuprofen, aspirin, and paracetamol).Anti-viral drugs, steroids.Chest physiotherapyBed rest until infection shows sign of clearing.Given oxygen to improve ventilation.High take aim of fluid intake.Deep breathing and coughing barroom measureAvoiding smoking, alcohol and cold, vaccination (vaccine against influenza), good hygiene.AsthmaAsthma is a respiratory condition marked by wheezing. Asthma affects the airways of the lungs. The airways become narrow and sometime produce more mucus than usual.http//www.hse.gov.uk/asthma/CausesExact cause is unkn have gotAsthma is caused by inflammation in the airway. The inflammation irritates the muscles around the airways, and causes them to squeeze (constrict). This causes tapering off of the airways. It is then more difficult for air to get in and out of the lungs. This leads to wheezing and breathlessness. The inflammation also causes the lining of the airways to make extra mucus which causes cough and further obstruction to airflow.Sign and symptomsfeeling breathless (you may gasp for breath)a tight chest, like a band tightening arounditwheezing, whichmakesa whistling sound when you breathecoughing particularly at night and early morningattacks triggered by elaborate, exposure to allergens and other triggersSweating, restlessDiagnosis taradiddle taking, physical examination, sign and symptoms, spirometry test, peak spirometry flow rate test, airway responsiveness tests, test of airway inflammation, test of allergyTreatmentasthma can non be bring back but some discourses are for rapid relief of symptoms. Such as inhaled steroids, inhaler (puffer), Bronchodilator ( salbutamol , nebulizer), give sodium cromoglycate to prevent attacks,PreventionThe common cold- avoid ascertain to cold environment, the effects of a cold can last for a long time unless you are given extendd treatment. Asthma attacks are often set off by allergies. Common things which people with asthma are allergic to are grass pollen, house dust and animal fur (including your own pets).Exercise- running, particularly in cold weather, can cause an asthma attack. However, exercise-induced asthma can be controlled. People with asthma should not avoid sport and exercise they contribute to overall good wellness.Irritants -like tobacco smoke, fumes and a dusty atmosphere will often lead to asthma attacks.Emotion anger, anxiety or happiness can bring on an attack of wheezing in some people with asthma. But it is not true that nerves are the fundamental cause of asthma.Pollution- especially from traffic, is increasingly recognized as making asthma worse.Diseases of the Digestive SystemPeptic ulcerA peptic ulcer is an subject area of damage to the lining of either the stomach or the wall of the small bowel. Peptic ulcer named accordingly to their location.eg esophageal ulcer, duodenal ulcer, gastri c ulcer. Most common in duodenal ulcer.CausesInfection from helicobacter pylori.Take non-steroidal anti- inflammatory drugs a long period. E.g. ibuprofen, aspirin.Constant tension and stress is another contributing factor.Excessive secretion of HCL venereal infection in the stomach can also lead to peptic ulcer. Such as caffeine, smoking, alcohol increase HCL secretion.Sign and symptomsSymptoms may last a a couple of(prenominal) days, weeks, or months.Sometimes symptoms can disappear but reappear months, afterwards, often with no identifiable cause.Sometimes, the patient may even be symptom-less.Other symptoms include heartburn, a bitter taste in your mouth, feeling sick or vomiting , regurgitating food, gnawing pain in mid epigastrum or back,Weight lost, bleeding, perforationDiagnosisHistory takingPhysical examinationH. pylori testEndoscopyMRI, CT scan,Urea breath testBarium contrast x- rayBlood testTreatment and barSelf-help like, avoid spicy food, alcohol, caffeine, excessive meat, milk and cream consumption. This will reduce pain. Reduce stress, stop smoking, eating regular meals and not missing meals will also neutralize acidity. Avoid steroid drugs and painkiller.Medicine proton pump inhibitor, such as omeprazol and lansoprazol. H2 blockers, example, ranitidine and cemetidine.Treating H. pylori infection. This is usually a combination of a proton pump inhibitor and two antibiotics.http//hcd2.bupa.co.uk/fact_sheets/hypertext markup language/peptic_ulcer.htmlGallstoneGallstones usually form in the gall bladder from the solid constituents of bile. They can be made of pigment or cholesterol. They vary greatly in size, shape and composition. Gallstones are uncommon in children, but become increasingly prevalent after 40 years age.CausesSex women are twice as likely as men wax gallstone due to excess produce estrogen in pregnancy, internal secretion replacement therapy to increase cholesterol level and reduce gallbladder movementFamily historyWeight overw eight increased cholesterol reduces gallbladder emptying. Especially in woman.Diet diet in a fat and cholesterol and low fiber increase the risk of gallstone.Age People older than age 60 are more likely to develop gallstones than younger people. As people age, the body tends to secrete more cholesterol into bile.Diabetes People with diabetes generally have high levels of fatty acids called triglycerides. These fatty acids may increase the risk of gallstones.Cholesterol-lowering drugs Drugs that lower cholesterol levels in the blood actually increase the amount of cholesterol secreted into bile. In turn, the risk of gallstones increases.Sign and symptomssteady pain in the counterbalance upper abdomen that increases rapidly and lasts from 30 minutes to several hourspain in the back between the shoulder bladespain under the right shouldernausea and vomitingfeverAbdominal bloating, intolerance of fatty foods, belching, gas and indigestion.DiagnosisComputerized tomographyCholescintigrap hyEndoscopic retrograde cholangiopancreatography (ERCP)Magnetic resonance cholangiopancreatography (MRCP)Blood testsUltrasoundTreatmentSurgical CholicystectomyMedical lithotripsyPreventionAnyone can have gallstones, but middle aged, overweight women are particularly likely to develop the problem.Diseases of internal secretion systemGoiterGoiter is an enlargement of the thyroid secretory organ. There are many formsSimple goiter is most commonly due to the lack of iodine. The gland is overactive and is enlarged and often visible.Hyperthyroidism is a disease in which the thyroxin level is too high.Hypothyroidism is caused due to the lack of thyroxin in blood.Causesnot getting enough iodine in the diet, over production ,unproduction of hormones , family history, age, sex.Sign and symptomsNeck mass, weakness, breathing difficulties, weight loss, tachycardia, swallowing difficulties, hoarseness, cough, dizziness, palpitation, hyperactivityDiagnosisSign and symptoms, history taking, phys ical examination, sonography of thyroid, x- ray, thyroid scan, thyroid stimulating hormone (THS) test, free thyroxin (T4), biopsyTreatment and PreventionSimple goiter can be treated with thyroid hormone in the form of pill, antithyroid drugs (propylthiouracil, methimazole), suppressive therapy (levothyroxine), thyredectomy , getting enough iodine in the diet.Cushings syndromeCushings syndrome is a condition in which the adrenals secrete excess of cortisone. Cushings syndrome is relatively and most commonly affects adult aged 20 to 40. People who are obese, type two diabetes, high blood pressure have an increased risk of growing the disorder.CausesBody is exposed to an excess of glucocorticoid hormones over a long period of time. The most common cause of this excess is the taking of oral steroid treatment for medical conditions such as rheumatoid arthritis and other inflammatory conditions.Sign and symptomsWeight gain around the chest and abdomenRed and rounded appear (moon face)L ook like buffalo humpThin and weak muscles in the leg and armsFluid retention in the legExcessive nervus facialis and body hairEuphoria, infertilityHigh blood pressurePurple or pink stretch marks appear on the abdomen, thighs, buttocks, arms and breasts fell becomes fragile and thin, bruises easilyDiagnosisHistory taking, physical examination, Blood test, urine test, x-ray, CT scan, MRITreatmentCortisol -inhibiting drugsSurgeryRadiationChemotherapyReferencesBBC (2009), Pneumonia. Available from http//www.bbc.co.uk/wellness/physical_health/conditions/pneumonia1.shtml (accessed by 09/11/2010).Endocrine and Metabolic Disease Home (2010), Cushings syndrome, National Endocrine and Metabolic Disease Information Service. Available from http//endocrine.niddk.nih.gov/pubs/cushings/cushings.htm (Accessed by 11/11/2010).BBC (2008), Cushings syndrome. Available from http//www.bbc.co.uk/health/physical_health/conditions/cushing1.shtmlwhat_are_the_symptoms (accessed by 11/11/2010).Wikipedia (201 0), Cushings syndrome. Available from http//en.wikipedia.org/wiki/Cushings_syndrome (Accessed by 11/11/2010).NHS Choices (2010), Pneumonia. Available from http//www.nhs.uk/conditions/pneumonia/Pages/Introduction.aspx (Accessed by 10/11/2010).Wikipedia (2010), Pneumonia. Available from http//en.wikipedia.org/wiki/Pneumonia (Accessed by 10/11/2010).BBC (2009), Understanding Asthma. Available from http//www.bbc.co.uk/health/physical_health/conditions/in_depth/asthma/aboutasthma_index.shtmlenvironmental_factors (accessed by 10/11/2010).NHS Choices (2010), Asthma. Available from http//www.nhs.uk/Conditions/Asthma/Pages/Introduction.aspx ( Accessed by 10/11/2010).http//endocrine.niddk.nih.gov/pubs/cushings/cushings.htmhttp//www.bbc.co.uk/health/physical_health/conditions/cushing1.shtmlwhat_are_the_symptomshttp//en.wikipedia.org/wiki/Cushings_syndrome
Tuesday, June 4, 2019
Qatar Airways Marketing Strategy
Qatar Airways marketing StrategyAbstractThe respiratory tract constancy has been known to be volatile and competitive. It is volatile in the sense that any negative news either from the attend tos such as air mishap, economic downturn, perceived affright of terrorism, the potential outbreak of the birdflu virus or the factors of harvest-feastion like rise in prices of crude oil impacts negatively on the strategic position of each of the players in the industry be it market leader, fol first baseer or challenger.The case of disconnect States (Countries) such as Bahrain, Iran, Qatar, UAE, Oman, Kuwait, Saudi Arabia to mention just a a few(prenominal) calls for closer attention. This is because the so Gulf states are have the resources and capabilities to compete in all the four fronts of marketing mix which is often referred as the 4Ps of People, Price, Place, Promotion. In ordering to wean their economies away from declining oil reserves some Middle easterly countries pursue substantial investments into their aviation sector. The bulk of these investments concentrates on the United Arab Emirates and Qatar and comprises fleet expansions stoked by massive airport extensions and development projects. The million dollar question is how Qatar airways can turn its fortune from being a market follower in the Gulf air duct industry to a leader. In this academic work withal, we would use the following framework for evaluating and writingCustomers Who are the organizations customers?Products/services What are the organizations major products or services?Location/markets Where does the organization compete?Technology Is technology a primary concern of the organization?Concern for survival, growth and profitability Is the organization commit to economic objectives?Philosophy What are the basic beliefs, values, aspirations, and philosophical priorities of the firm?Self-concept What is the organizations distinctive competence or major competitive advantage?1.0 Int roductionThe airline industry has grown to be one of be one of the largest industries in half century of its existence. Its origin could be deduced from the end of World war get along l merely it was not until World War II that saw peace restored cosmopolitan that accounted for the burgeoning of the crinkle. Statistics have it that the industry often airlift more than 1.5 billion industry worldwide and generates more than $ 300 billion in taxation and employ 1.7 million people worldwide (Hanlon Pg 1,2006). Good to note is the fact that the post World War II airline industry are dominated by state owned airlines known as Flag Carriers and the government which owned them often employ them as instruments to further their mercantilist interests or to promote their countries status, power and prestige. Airline course in the Gulf States is often associated with government (Hanlon Pg 2, 2006). Government desire to protect ease up carriers often lead to artificial market, in which t he profitability of the airlines were determined more by the competitors that are allowed to fly the route rather the forces of quality and pricing.Airlines suited in the Middle tocopherol currently hold 9% of long haul capacity worldwide. They will be responsible for about 25% of all global long haul aircraft deliveries over the next decade (Flagnagan, 2006). Dubai based emirates airlines accounts for the largest buyer, which approximately 70% of all new long-haul aircraft orders in the Middle East. Some airline commentators yell that come 2012, the airline would double its fleet (Flagnagan, 2006). After Emirates come Qatar airlines. The airline has placed an order of 140 wide body aircraft. The expansion plans of the gulf airline operators are shown in Fig 1 withinQatar airways just like some opposite airlines in the Gulf States is part of the government strategy to diversify its revenue base, economies, commerce, tourism and global transport importance. The airline has a ric h mission statement which is Excellence in everything we do. According to a survey carried out by Pearce and David (1987) to analyze the mission contents of airline companies, the mission, it showed that Qatars mission statement is one of the best in the world. Amongst 9 points, it has 6 points.Fleet expansion plans of Middle Eastern carriers (as March 2008). Source Journal of Transport Geography 18 (2008) 388-3943.0 Current Marketing Mix of Qatar Airways3.1.1 Product StrategyNew ProductsExisting ProductsServices is defined as involving one party crack something that is essentially intangible and where the interaction does not result in ownership of anything (Kotler, 2008). Applying Ansoff product grid matrix, it can be verbalize that Qatar airlines is tranquillise in market penetration. This is because the airline as was shown in the introductory section of the work, has projected the number of aircraft it wish to buy before 2012. The attributes of a community in growth stage o f company life cycle is expansionary qualities.Existing MarketMarketPenetrationProductDevelopmentNew MarketMarketDevelopmentDiversificationansoffs product / market matrixThe attributes of market penetration strategy in which Qatar airways are using includeMaintain or addition the market share of current products this can be achieved by a combination of competitive pricing strategies, advertising, sales promotion and perhaps more resources devote to personal selling As part of this growth plan, Qatar Airways will extend its route network to 50 destinations by the end of 2003. It has recently added Manchester and Rome to its increase route network. It will soon be adding Shanghai, Seoul and Tripoli to its route network. (Airhighways Magazine, 2005, p. 1).Secure dominance of growth markets. Qatar airlines have been known to dominate the ever reside African- Middle east air routes. The company always has some flights available from any part of Africa to the Gulf States. The topology of the area has encouraged the airline to interlock in product penetration strategy of Ansoff product grid. Its sparsely populated area has encouraged move aroundling by air for intra-regional transport. Furthermore, a high per capita income that is steady increasing quickly, offers a base for a strong aviation industry. But there are socio-economic constraints, limiting both domestic leisure and business travel potential.Increase usage by existing customers for example by introducing loyalty schemes .A market penetration marketing strategy is very more about business as usual. The business is focusing on markets and products it knows well. It is likely to have good information on competitors and on customer take. It is unlikely, therefore, that this strategy will require much investment in new market research. There is no evidence that Qatar airways is investing on market research because they are not expanding into unknown routes such as Kula-lumpur Sydney route.3.1.2 Pric ing Strategy Going-rate-pricing strategyPresently Qatar airline practice what is called Going-rate-pricing strategy. The market leader in the middle- east airline industry remains Emirates. Qatar charges its fare based on the price of Emirates which is slightly higher. This is because being the market follower, Qatar does not need to disturb the established market dynamism because it business leader not be able to compete on the equivalent take aim with Emirates.Comparing the price of Qatar and Emirates, on the same route of Kuala-lumpur (Malaysia) Johannesburg ( South Africa)Price of Qatar on 21st Nov return on 23rd Dec from Kuala-Lumpur to JohannesburgPrice of Qatar on 21st Nov returning on 23rd Dec from Kuala-Lumpur to Johannesburg3.1.3 Promotion StrategyQatar airlines are not practicing product differentiation but it is practicing promotion differentiation. According to its chief Executive Officer Akbar Al Baker he said that Qatar By offering a multifariousness of enterta inment options, we are able to differentiate our passenger service through live entertainment programming while also setting new standards of relaxation to ensure we are the airline of choice (Rockwell Collins, 2005, p. 1). Some of their promotion strategies are as listed below and experienced by its passengers are asBiggest and best business figure in the Middle EastInteractive Audio, Video on Demand Entertainment SystemLargest personal TV screens in the Middle EastElectronic seat controlsIn-seat back massageFirst Middle East airline in First Class with flat bedsQatar has engaged the services of orbiculate media industries to help spread the good news. Such internal media includeTVCorporate VideosBBC Campaign to position it as a premium carrierCNN testimonials from airline staffSky News reports as a browse of the weather serviceSponsors a travel show through Al-JazeeraQatar is a major sponsor of high profile sporting activities such as World Tourism Day, WorldTravel and Tourism Council Summit, World Economic Forum, Leading International sports events. Qatar airlines was the semiofficial sponsor of 15th Asian Games, Doha 2006. The company has come up with a new product called Flying bezoar goat Newsletter that it distributes to travel agents. The newsletter is also available through its websites. More links could be established to the newsletter through the Internet. The airlines also give away products to passengers that promote the logo of the Burgundy Oryx and Taking you personally, such as watches, computermice and hand towels.3.1.3 Place StrategyThis places a little impact on the business strategy of Qatar. Qatar airways like any other airways have developed a system of getting their ticket. Unlike the normal businesses, whose distribution channel goes from the manufacturer wholesaler-retailer-consumer. The normal business cycle Qatar airline and other airways are from the airline operators to consumers when online booking is done or through travele r agent.Airline operatorAirline operatorManufacturerWholesalerConsumerTravelling ingredientRetailerConsumerConsumerTraditional Supply channel Online booking channel intermediary booking channel4.0 MARKET ANALYSIS4.1 Qatar current marketQatar airways is one of the confidential information airline industry in the gulf states. There is no hiding from the fact that Qatar airways is manakining on the booming market of Dubai to feed the ever expeditious Dubai route. Qatar currently targets those customers who considers Emirates too expensive. Those that want a little bit high quality and class at an affordable price. Qatar market can be divided up into two as followsGeographic SegmentationQatar Airways is currently operating in most of the regions of the world.They are displayly hoping to expand their routes to include the south pacific routes of Australia and its neighbouring countries. Qatar Airways is a dynamic, high service carrier, which utilises the geographic location of its Middle Eastern hub to link 72 international cities. From the UK the airline operates regular services from London Heathrow, London Gatwick and Manchester to Doha. forwards connections are available to cities including Dhaka, Ahmedabad (coming soon), Chennai, Delhi, Hyderabad, Cochin, Mumbai, Nagpur (coming soon), Trivandrum, Mal, Kathmandu, Islamabad, Karachi, Lahore, Peshawar, Colombo, Denpasar, Jakarta, Kuala Lumpur, Myanmar, Yangon, Cebu, Manila, Singapore, Bangkok, Ho Chi Minh City, Bahrain, Mashad, Tehran, Amman, Kuwait City, Beirut, Muscat, Dammam/Dhahran, Jeddah, Riyadh, Damascus, Abu Dhabi, Dubai, and Sanaa,Bangkok,Hong Kong, Singapore, Kuala Lumpur, Manila, Cebu, Nairobi, Johannesburg and the Seychelles. Qatar Airways entering the US market with flights to New York and Washington, DC direct from the airlines hub in Doha, capital of the State of Qatardemographic SegmentationBelow is the demographic basis for the market segmentation for Qatar airwaysDemographicVariablesBreak downSexMale FemaleAgeUnder 12 13-25 26-40 41-55 55 +Income (monthly)USD 300.00 and overReligionMuslims (Halal status) Non-Muslims (Non-Halal status)EducationDesigned for5.0 STRATEGIC ANALYSIS (SWOT analysis)SWOT analysis helps to explore the internal and external environmental factors affecting Qatar Airways and hence alter us to make strategic decisions (Aaker, 2005). The recommended strategies that would be adopted in this paper would be based on the on the SWOT analysis of the company.External psychoanalysisStrategic decisionsWhere to compete?How to compete?IdentificationTrends/Future eventsThreats/OpportunitiesStrategic uncertaintiesHow to compete?AnalysisInformation-Need areasScenario AnalysisInternal AnalysisSource Adapted and modified from Aaker, D. A (1998), Strategic Market Management, 5th Edition, John Wiley Sons, Inc., USA, p 405.1 INTERNAL ANALYSISStrengthWeaknessBrand RecognitionThe airline has been able to build a strong brand that was described by Kelly Kaur, Marke ting Director, as getting to know the audience and using communication to build loyalty, stimulate desire, make out confidence and build awareness.ConsistencyThe airline has been noted for offering consistence services which was one of the criteria that enabled it to get a FIVE champ RATING.FIVE STAR RATINGQatar Airways is just one of the few airlines in the world ranked Five Star by Skytrax, the independent aviation industry monitoring agency. The same organization Skytrax also named Qatar Airways cabin crew as Best in the Middle East for the third year running and fifth best in the world, following a survey of more than 12 million passengers worldwide. (World Economic Forum, n.d., p. 1).Qatar Airways are the proud winners of the TTG Travel Awards 2009 Airline of the year. In recognition of the world class service and their commitment to offer only the best to over 80 destinations worldwideNumerous FlightsThe airline currently operates a fleet of 42 all-Airbus aircraft, which is judge to triple in size to 110 aircraft by 2015.Qatar Airways recently made an agreement to buy up to 60 of the new generation Airbus A350s. The airline also plans to acquire 20 Boeing 777s,with a total value for both orders set to be worth US$ 15.2 billionAgeMany still accept that Qatar cannot maintain their high standard for a very long time because they are not too experienced in the industry.ArabizationMany people still believe that the airline is Arab based because of their Logo. Qatar Airways logo uses an animal (Arabian oryx) that may be familiar to people in the Arabian Gulf, but not to people outdoors the region.National CarrierHistory has shown that most national does not last and they are often abused by the government. People would love to invest so that they can control or have shares in the business but thats not the case here.5.2 EXTERNAL ANALYSISOPPORTUNITIESTHREATSBooming tourism industryThe present surge in tourism in the gulf states is plus for the company to expand its business capacity.ImageThe Airlines has gained some reputation in the region and in Europe and its other sitesStrategic adhesionsThe airline has the reputation of forming strategic alliances with some airline operators in the pacific rim. This can be done either via isobilateral with the respective government.TerrorismThe incident of 9/11 is a wheel in the spanner of most airline industry. It has greatly reduced the ability of airline operators to attract some frequent fliers.New EntrantsThere is possibility of new entrants to the market especially Etihad. Etihad has the financial capacity to compete on the same level with QatarVolatilityThe industry itself is known to exhibit high volatility. This may be in the form of fuel price, technology change or epidemic and instinctive disasters.6.0 PROJECT RECOMMENDATION STRATEGIES6.1. Market penetration via new productsLow costQatar airways have the leverage to engage in more competitive prices that what they are offering pr esently. They should borrow a leave from what Qantas did. Qantas came up with a low cost carrier called JETSTAR. The low cost strategy can compete in the low cost flight category of the airline industry while the parent company keeps their normal standard.AlliancesQatar airways have the brand image to form strategic alliances with many similar airlines where they can get the benefits of economics of scale. This might come in the form choosing one airline company in the continent to form a loop. They might borrow a look from what Singapore airlines deed as shown below.SingaporeAirlinesAir New ZealandStar AllianceDinners ClubAvisSingapore Airlines alliance network strategic alliance, follower ( Kotler Pg 812, 2008)6.2 Maximizing sales revenueReduction of booking agentsCommissions and other incentives to sales staff add to the operational cost of the company. These be either passed on to the customers or absorbed by the organization lowers the margins of the company. The company shoul d come up with a structure of appointing GSA (General Sales Agent) in major cities and towns. They might even pass it to the post office to sale for them since they post office has their fixed cost already running.Web Friendly SiteThe company should as a matter of urgency design a friendly user web site. Their current web site is not user friendly. They should borrow a cue at Airasia website. Airasia website is fast, user friendly and updates every minutes. This has greatly encouraged customers to use the web more frequently than physical office space thereby limiting people or place contacts to the barest minimum.7.0 ConclusionIn its relatively few years of operation has shown that they can ranked amongst the best in service delivery. They have grown from a small company to a major player in the airline industry. They have put in place lead management principle and good chief executive Akbar Al Baker believed his airline was leaking significant amounts of revenue. A series of shor t diagnostic exercises confirmed his hunches needs continuous improvement.The company has adopted a relatively moderate marketing mix by targeting its customers, positioning the company World Class Young, but evolution fast Forward Thinking, open-minded On-time, Clean image Friendly/helpful/warm/hospitable airline. The People is good, Price affordable, Place great and Promotion best.
Monday, June 3, 2019
Types of Communication
Types of talkIntroductionThe topic researched is the different types of communion and their importance in the teaching environment.There are four main types of communication verbal, non-verbal, pen and visual. Each of these have there own way of passing on information from angiotensin converting enzyme person to another. They each have there own advantages and disadvantages. The embrace looks at each one in turn and looks at ways poor communication can cause barrier to learning.Verbal communication is a way of expressing yourself wth quarrel and getting the correct pass on across. It can be spoken words either face-to-face or chatting on the telephone. It is important to ensnare the ripe tone and pace and use simple words and less Jargon. The choice of words would also occupy to be considered as there may be learners for whom English would be their second language. In another word use KISS (Keep it Short and Simple). When communicating verbally it is important to use sim ple language and not to use Jargon. It would be best practise to back up the lessons with Visual aids and handouts for referencing. Introduce point in a tenacious order to avoid ambiguity and summerise key point regulary. Always give construcive feedback and allow the learners to ask question to confirm their understanding.When using verbal Communication remember to use KISS.AdvantagesAble to clarify and ask questions straight awayAble to be flexible and adaptable according to the audienceAble to fall in if the messages had been understoodBuild a rapport with learners, use humour.DisadvantagesTone and torso language can give the wrong messageThe instruction can firmness of purpose in misunderstanding and incorrect responses if badly presented.Leaners may have different connotations for different wordsIf no notes are taken then may be difficult to rememberNon-Verbal Communication is the use of body language, facial expression, and hand movement to convey the message across. As a teacher, you should be aware of your body language, of your dress, the language used, as each of these are observed by your learners.The other areas that a teacher would need to be aware like making shopping center strive and addressing each of the learners. Also need to watch their facial expression to see how they are react. The teacher should be aware of his/her posture, gestures and body contact. The teacher would need to be positioned so they are visible to all learners, If the teacher is stood behind a desk, it can cause a divide.By paying attention to these attributes enables the teacher to send clear positive vibes to the learners and for the learners to feel safe and comfortable.Below is a diagram with some nonverbal ways to communicate.Advantagesable to communicate something that you dont pauperism other to hearThe conversation can be short and briefAble you to communicate in places where you are supposed to be silence.DisadvantagesYou cannot have hanker conversation.D ifficult to understand and requires many repetitions.Written communication can be in forms of emails, handouts, presentations slides, manuals, and overhead projectors etc. It is another way of communicating to your learners using visual aids.When creating written documentation, it is best practise to keep the written documentation brief and precise. Making sure that no jargon, slang or abbreviation is being used. The wriiten documkentation must(prenominal) be spellchecked and proofread to see if anything can be misinterrpreted.A lot of colleges and unversities use a central database or Intranets to put their handouts and notes. Regardless of how the information is displayed it belt up need to be well written and the audience needs to considered.Advantages.Good for instructions and vital informationThere is a lesser chance for the message to be misunderstood.It is a good reference if you need to come back to it.DisadvantagesNot very personal.Learners tend to forget to read them.The re is no one to ask immediate.Difficult to engage a tone so can be misinterpreted eg emails.Barriers to Learning, due to poor communication.To avoid barriers to learning when using verbal and non-verbal communication the teachers would need to consider many factors. They would need to have knowledge and understanding of diversity and cultural differences.In some cultures, making direct eye contact can be seen as rude or offensive. They would need to take into consideration the audience i.e. age, disability, religion, learning difficulties. Their own body language would need to establish and inviting.Using a simple language vocabulary would suit all levels of literacy learners. Establishing their level of the minimum core would enable the teacher to pitch at the right level for example not asking the class to do research on the computer if they have never used one.Most of the barriers can be overcome by the teacher, if they are receptive to the learners needs. ConclusionProfessor Al bert Mehrabian has pioneered the understanding of communications since the 1960s. His research provided the basis for the effectiveness of spoken communications.Here is a to a greater extent precise (and necessarily detailed) representation of Mehrabians findings than is typically cited or applied7% of message pertaining to feelings and attitudes is in the words that are spoken.38% of message pertaining to feelings and attitudes is paralinguistic (the way that the words are said).55% of message pertaining to feelings and attitudes is in facial expression. (Mehrabian)As the saying goes, action speaks louder than words. If we are constantly aware of the signals, we send out and if it is done in a positive, approachable, and fair way then there is no reason why a teacher and learner cannot communicate in a booming wayReferencesPetty.G (Forth edition) Teaching Today Communication blocks, p40 to p41Gravells, A, Simpson, S, (2008) Planning and Enabling Learning Communication p71-p87Webs ite addresseshttp//www.cehjournal.org/download/ceh_13_35_044.pdfhttp//communicatebetter.blogspot.com/2009/03/causes-of-miscommunication-in-daily.htmlhttp//ukpmc.ac.uk/articlerender.cgi?artid=952211http//www.uk-student.net/modules/wfsection/article.php?articleid=120http//www.businessballs.com/mehrabiancommunications.htmhttp//honolulu.hawaii.edu/intranet/committees/FacDevCom/guidebk/teachtip/teachtip.htmcommunication
Sunday, June 2, 2019
The Great Gatsby: Realism :: essays research papers
The Great Gatsby RealismF. Scott Fitzgeralds The Great Gatsby has been labelled a masterpiece, andperhaps even one of the superlative reinvigorateds of all epoch. In order to be revered as aclassic, a novel must have one or more qualities that coiffe it above the rest.One of The Great Gatsbys best qualities is Fitzgeralds incredible use ofrealism. This realism is evident in the development of plot, setting, andcharacters throughout the novel.The Great Gatsby is well known for its profoundly entangled plots and sub-plots. Atfirst Fitzgerald used realism to develop these plots by choosing plots thatwould be beleivable to readers. For example, the main plot of "The AmericanDream" (Jay Gatsbys dream of enough blue and succesfull in order to impressDaisy) is easily believable and is still a quite common dream today. Smallerplots, such as Tom Buchanans passage of arms with Myrtle, are also very realistic and area common occurrence in every day life. From here Fitzerald dee pened the story by employ realism to entangle these plots. Fitzgerald then grew apon these plots bymaking them all have realistic outcomes (such as Gatsbys demise), rather thanyour typical story book endings. It is mostly give thanks to Fitzgeralds descriptive,poetic style of writing that allows him to realistically portray the many plotsof The Great Gatsby. Fitzgeralds realistic construction and development of plotis extremely dependant apon the setting of the novel in which it take place.F. Scott Fitzgerald uses realism to clearly depict the setting of the GreatGatsby. This incredible use of realism could be mostly due to the fact thatFitzgerald lived during the time of the novel, and by using great detail, he wasable to reproduce his interpretation of the 1920s. At this time the Great War(WW1) had just ended and the United States was becoming as dominant world power.The novel takes place during the summer in New York as Nick Carraway has justmoved to persue a career in the bond business. This is a very realistic settingbecause just after World War 1 the eastern United States were flourishing withpeople and business. As depicted in The Great Gatsby, during the 1920s jazzmusic was all the rage. Large, fancy homes and big parties (such as Gatsbys)were also quite popular. Fitzgerald realistically demonstrates the inexistenceof the middle class at that time. For example the contrast between Tom Buchananand Mr. Wilson shows vast difference between the upper and lower classes. Theexact geographical location of the novel does not exist, save Fitzgerald does a
Saturday, June 1, 2019
B. F. Skinner Essays -- Psychology Psychological Skinner Essays
B.F. mule driver B.F. mule driver was one of the roughly influential theorists in modern psychology. His work was very important and has been studied by numerous an(prenominal) for years. mule skinner was a very straightforward man and a very better man. His theories have helped mankind in many ways. He has studied the behavior patterns of many living organisms. Skinner was a well-published writer. His work has been published in many journals. He also has written many books on behaviorism. His most important work was the study of behaviorism. First began by John B. Watson, behaviorism is one of the most widely studied theories today. B.F. Skinner and His Influence in Psychology B.F. Skinner was one of the most famous of the American psychologists. He was born in dada in 1904. Skinner was the father of modern behaviorism. Skinner did not get into psychology until he was in graduate school at Harvard. He was operate to Psychology after reading about the experiments of Watson an d Pavlov. He received his doctoral degree in three years and taught at the University of Minnesota and the University of Indiana and last returned to his alma mater at Harvard. Skinner contributed to psychological behaviorism by performing experiments that linked behaviors with terms commonly used to describe mental states. Skinner was responsible for(p) for some famous experiments such as the Skinner box. Skinner also wrote some very famous books. One of them was The Behavior of Organisms. This book describes the underlying points of his system. Another was Walden Two. This book describes a utopian society that functions on positive reinforcement. Skinner was a very productive person until his death in 1990 at the age of 86. Behaviorism is a school of thought in psychology that is interested in observable behavior. Skinner said, Behaviorism is not the science of piece behavior it is the philosophy of that science. There are various types of behavior, such as innate behavior. In nate behaviors are certain behaviors that we are born with, such as eating when we are hungry and sleeping when we are tired. Early Life Burrhus Frederic Skinner was born in Susquehanna, Pennsylvania on March 20, 1904 to William Arthur and Grace Madge Skinner. Skinner also had a younger brother named Edmond James Skinner, born November 6, 1906. At the young age of sixteen, Edmond died of a cerebral aneurysm. . ... ...nd that behavior is modifiable. In another of Skinners famous works he talks about his three-part thesis on human behavior. He believed that biology, genotype, and conditioning all work together in natural selection and in the development of social environments. His life was going very well, He had a good family, two children and wife. He also had a good job teaching Psychology at his alma mater, Harvard University. Before his death in 1990 when he died at the age of 86 of leukemia that he had contracted when he was younger. Even when he was dying he still delivered a paper to the American Psychological Association. His work and theories always will be looked at and studied. B.F. Skinner was one of the most important American psychologists ever. He was known as the father of operant conditioning. Skinners experiments have paved the way for many ideas and theories that may be developed by future generation psychologists. He was responsible for writing many books that also have helped in understanding behaviorism. He tried to explain how human behavior would change if the environment were manipulated. In my opinion, Skinner was one of the most well known psychologists.
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